youtube

Youtube has become a one of the biggest social mediums in the world. It mad think of the effects youtube has on the television networks.So i found this article that stresses the improvements of ratings for CBS caused by youtube. "CBS announced today that viewers are flocking to their TV shows after seeing the clips on YouTube. “Letterman” has gained 5 percent (or 200,000 new viewers), while “The Late Late Show with Craig Ferguson” is up 7 percent (or 100,000 viewers) since the CBS YouTube channel debuted a month ago. They’ve uploaded 300 clips so far, which have averaged 857,000 views per day in total - that’s 29.2 million views on YouTube this month. It’s also worth noting that YouTube takes that content to millions of viewers outside of the US who can’t access CBS normally." http://mashable.com/2006/11/21/the-youtube-effect-cbs-gets-massive-boost/